What if you could create a world of color from bacteria?
Bacteria are the future of color. Highlights in our newest capsule.
The future of color is here and it's made using bacteria
Colorifix can create colors from unique places by using bacteria found in organisms too small for the average human eye to perceive, accessing the DNA blueprint in different pigments and transforming them into unique colors with the help of microbes. From there, the nature-inspired world of color is limitless. Did you know that our Blue Boll color is made with pigments found in silk cocoons, and Midway Geyser Pink (named after the famous Midway Geyser Basin in Yellowstone National Park) uses pigments around springs?
Color can be a dirty job
Did you know that the average dyeing process can take up to 5 washes and requires high temperatures for 5+ consecutive hours to build up the color? While synthetic paints are often made from polluting petrochemicals and toxic chemicals, they're not the only culprits. Natural dyes may still require some form of chemical treatment to fix the dyes in place and prevent them from fading. Using Colorifix's engineered microbes instead, we can replicate nature's color palette with significantly cleaner inputs and outputs. We only need 1 wash and 3 hours with Colorifix. Instead, the process uses zero harmful chemicals, less energy wastage and less water. Colorifix is not only revolutionizing the dyeing industry, but its solution is also scalable.
Do you know?
The annual volume of clothing for the UK alone requires more than 20 billion liters of water to dye. If you were standing on Tower Bridge and looking at the River Thames, you would have to wait 3.9 days for this amount of water to pass through.
Discover the power of bacteria
Colorifix technology pinpoints genes that cause color production in nature. This DNA can originate from animals, plants and insects and is inserted into a microorganism that acts like a small biological factory. These engineered microbes grow in a fermenter on renewable raw materials, including simple sugars, salt, and plant by-products (just like beer). Everything in the fermenter is then placed in standard dyeing machines along with the yarn or fabric to be dyed.
Biotechnology